<![CDATA[SWARNER PR - OUR PROGRAM AT WORK]]>

<![CDATA[SWARNER PR - OUR PROGRAM AT WORK]]>Wed, 02 May 2012 19:39:58 -0800Weebly<![CDATA[Our newest flyer]]>Fri, 20 Apr 2012 14:45:07 -0800http://www.swarnerpr.com/1/post/2012/04/our-newest-flyer.html

]]><![CDATA[Some stats about our impact]]>Wed, 11 Apr 2012 16:17:30 -0800http://www.swarnerpr.com/1/post/2012/04/some-stats-about-our-impact.htmlHere are some stats that show how much impact our clients receive at no extra charge when they are a part of our Star Marketing Program. These are extra branding opportunities our clients received on top of their regular advertising. Any time a client can get their name in front of even one person (especially for free), they are moving their business forward.

These are only highlights of the past 30 days to show examples

WJ Bradley. Ad embedded in story on Overly Sensitive Facebook site read by 865 users.

Epic ad embedded in FOB Passb story read by 858 users. Ad embedded in story on fatal stabbing read by 334 users.

Deals page: 319 people looked at out deals page where the following businesses are named: Vital Fitness, Groomingdales, Black Lake Bible Camp, and Pacific Auto

Kids Fun Day (Clarus & Children's Dentistry): 240 people have visited the story and seen their names online. Ads have also run in full run of papers and Spouses magazine for past three weeks. Ranger page with ad reposted to Facebook reached 150 readers, 2 people shared the page, and viral percentage was second highest of the day.

Children's Dentistry. Random plugs about practice close to JBLM have drawn over 1000 engagements on Facebook. 153 readers on Facebook saw mention of Easter Coloring Contest.

Kantor Diamond ad embedded on story about Green Berets seen by over 3000 users since June 2011,

Over 1000 people have clicked on Pacific Auto's free oil change promotion.

Black Lake Bible Camp. 132 people have checked out the contest.. Facebook engagements on contest averaging 150-200 each time posted.

Vital Fitness. 98 people have clicked on the website promotion about the open house. Promotion on Open House ran 10 times on Facebook averaging roughly 250+ engaged viewers each time

Groomingdales. 108 people have clicked on the offer for a free Pet Spa day. Spa Day contest on Facebook averaging 200+ engaged readers. Several readers have posted their pet's photos to Groomingdale's own Facebook page via our promotions.

Shipwreck beads. Ad embedded in 5-20 Inf story read by 891 users.

Lakewood Ford. Ad embedded in Female Engagement Team story read by 508 users. Reposting of car clinics and service deals have resulted in over 500+ engagements on Facebook.

Genuine Auto ad embedded in 5-20 story read by 401 users.

Gentle Dental. Ranger page with Gentle Dental's ad reposted to Facebook reached 150 readers, 2 people shared the page, and viral percentage was second highest of the day.

911 - Ad embedded in Easter Peeps story clicked by 1453 users.

DR Horton. Ad embedded in story on Charlie Company squeezing the Taliban read by 795 users.

Nissan of Puyallup. Reposting of car clinics and service deals have resulted in over 500+ engagements on Facebook.19 clicked on their JaBLAM listing. Page from Spouses mag with Nissan's ad reposted to Facebook reached 233 readers, 5 people shared it, and the viral percentage was highest of the day.

Park 52 ad embedded in stroy on Bales shooting read by 520 users

CDS. Ad embedded in Prince Harry story read by 2,567 users since December 22, 2011. 15 clicked on their JaBLAM listing

Tobacco Road. 15 JaBLAM clicks

Dennys. 11 clicks jablam

All star ford. 10 jablam clicks.

REIS, 11 jablam clicks

Firestone. 13 jablam clicks

Yelm cinemas. 7 jablam clicks

Big Whiskey. 7 jablam clicks

SDC ad embedded in Ron Paul story read by over 5000 users

Graham Dental. 6 jablam clicks

Infinity. 6 jablam clicks

JZ Rose. 6 jablam clicks

ACU. 5 jablam clicks

A Personal Touch. 6 jablam clicks

NW Harley. Ad embedded in Top NCO story read by 797 users. 5 jablam clicks. Story on Fashion Show ran in papers and reposted to Facebook.

Mattress depot. Stories produced on Mattress Depot and grouped in our online housing guide have drawn hundreds of readers.5 jablam clicks. Ranger page with ad reposted to Facebook reached 150 readers, 2 people shared the page, and viral percentage was second highest of the day.

]]><![CDATA[FRG in a Box going strong]]>Mon, 26 Mar 2012 12:21:01 -0800http://www.swarnerpr.com/1/post/2012/03/frg-in-a-box-going-strong.html

Last month, we introduced our FRG in a Box program. This is a win-win because it not only allows local business to show off their space or promote their services, it also supports local family readiness groups at JBLM with free, organized events. There is no selling involved (we don't lure families into sales environments) Instead, it's a chance for local biz to show their support and talk a little bit about themselves. Everything is presented up front with loads of ways to support military families. It's the perfect program, and one that we are proud to have developed and promote.
Already we have FRGs responding to our invitations. It's critical that we offer these services and never allow an FRG to ask for it because that violates DOD rules. We are very mindful of these rules, so we take great steps to give these free meeting locations and services as our gift.
The picture above is a recent FRG in a Box at the Ale House in Tacoma. The Ale House provided a fun beer and cupcake tasting activity which was great for all involved.

]]><![CDATA[Here's what is up in April]]>Tue, 13 Mar 2012 10:42:50 -0800http://www.swarnerpr.com/1/post/2012/03/heres-what-is-up-in-april.html

]]><![CDATA[Ask us about FRG meetings]]>Wed, 07 Mar 2012 10:13:44 -0800http://www.swarnerpr.com/1/post/2012/03/ask-us-about-frg-meetings.htmlTo help our local Family Readiness Groups expand their programs and offset their costs, we are helping organize their FRG meetings by hosting these at local organizations with free food, programs and door prizes. It is an exciting opportunity for local business to step up and support military families.
We can host these events at your location. Or if you have a door prize, food or a class you could conduct, that's good too. Let us know. Email Chrystal ]]><![CDATA[Pampering party ready to honor JBLM spouses]]>Mon, 06 Feb 2012 10:31:26 -0800http://www.swarnerpr.com/1/post/2012/02/pampering-party-ready-to-honor-jblm-spouses.htmlThe details are getting more and more honed down as we near the two week mark for our Pampering Party. A HUGE thanks to Olympia Auto Mall for generously being the main sponsor.

Here are the details on the event.
]]><![CDATA[Lots happening]]>Sun, 15 Jan 2012 07:43:25 -0800http://www.swarnerpr.com/1/post/2012/01/lots-happening.htmlWhere do we start. We are busy putting together a number of support events, encouraging our clients and business friends to support our troops.
Just this week we host an FRG party at Cafe Banana in Lakewood with CDS truck driving school providing a quick lecture on taking advantage of educational opportunities. Cafe Banana is providing the food for free.   And we have door prizes.
Next, we are helping to support a welcome. home dinner for the 47th Combat Support Hospital - thanks CalPortland for providing the food! Then we end the week hosting a bunco night for the 47th's junior spouses.
Lots of great things.
]]><![CDATA[So busy we forgot to post]]>Mon, 07 Nov 2011 14:47:21 -0800http://www.swarnerpr.com/1/post/2011/11/so-busy-we-forgot-to-post.htmlWe had a very successful support event for the kids October 13. After the dust cleared, we saw roughly 2,000 children of all ages turn out for a free day of fun. Our clients, of course, made the day a complete success. We loved DuPont Realty's free gold fish booth - yep, I kept hearing how excited the kids were to get a free gold fish. Thanks especially to Richmond American Homes for providing the signature sponsorship for the day's event. In total, we had 50 businesses show up to spoil the kids.

Since that party, we have also sponsored the Wounded Warrior's Trunk or Treat, the Haunted House on JBLM, the Firefighter's Open House - and this weekend, we have organized with AUSA a care package event with Santa for families of I Corps on JBLM, plus we are saluting our adopted Unit the 218th Veternarians welcome home.

On the horizon, we are sending another of our adopted units, A Co. 5-20th Inf off to Afghanistan with a party.

Finally, we spent October laying the groundwork for our new adopt a unit program at McChord Field. Businesses that would like to support an Air Force unit can call us to get connected. Call Chrystal at (253) 584-1212.
]]><![CDATA[A great show of support]]>Sat, 08 Oct 2011 08:29:55 -0800http://www.swarnerpr.com/1/post/2011/10/a-great-show-of-support.htmlThe Ranger & NW Airlifter newspapers already have 1500 kids registered to attend their Salute to Unsung Heroesevent.
   "We are thrilled with the community outpouring of support, including our main sponsor, SDC Homes," said Ken Swarner, publisher of the newspapers.
  Those attending and handing out free prizes or services include Shipwreck Beads, Mattress Makers, Dennys, Hands on Children's Museum, Albertsons, Kaplan, Walmart, YMCA of Lakewood, Lakewood Ford, Dupont Realty, The Ram, The JBLM Commissary, Branding Innovations, Education Services, The Melting Pot, Harborstone Credit Union, The Pet Brigade, Children's Denistry of DuPont, Dhane Orthodontic, America's Credit Union, NW Harley Davidson, Epic Realty, USAA, Hawks Prairie Furniture, Steilacoom High School, Lacey Parks & Recreation, YPN, PAVE, and Il Forno.
   "It is sure to be the fitting tribute that our local military kids deserve," Swarner added.
]]><![CDATA[A salute to the kids]]>Wed, 07 Sep 2011 07:47:41 -0800http://www.swarnerpr.com/1/post/2011/09/a-salute-to-the-kids.htmlOur next big party - an effort to salute our local military kids who have sacrificed so much during the past 10 years is now open for reservations. The FREE event is a fitting tribute to children that have passed many milestones in their lives while a parent or parents have been deployed.
This event will show them that their trials and tribulations have not gone unnoticed by the local business community.
If your biz would like to participate, email us here.
To see the story on the event, click here.
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